Client:
Catchie
Date:
2023
Role:
Creative, Founder
Channels:
App
Problem
Creatives drown in digital chaos. A thousand open browser tabs, screenshots scattered across devices, inspiration lost in folders nobody remembers creating. The tools meant to organize creativity actually fragment it further.
Truth
Creativity isn't linear, but existing tools force it to be. Creatives need systems that match how their minds actually work: associative, visual, messy, intuitive, not hierarchical.
Idea
Catchie is the digital way to organize scattered inspirations and endless open tabs. Built by creatives who lived the problem. No more 'I swear it's saved somewhere.' Just organized creative chaos.